Releasing West of Ordinary into the Wild

We have big news to share... West of Ordinary Creative is officially here! 🎉

Built on over a decade of brand and web design work that began as @jaeraecreative, this next chapter brings strategy, design, photography, and storytelling together under one roof.

We built this agency around a simple belief: more than ever, brands should feel human, and deeply connected to the people behind them and the communities they serve. They should look, sound, and feel like real businesses, not AI-generated.

We’ve learned that high-quality creative work doesn’t happen by accident. It comes from intention, intuition, and integrity. So we built a studio that brings it all together, a boutique agency rooted in long-term creative partnership and cohesive brand direction that truly reflects who you are.

We’re committed to helping businesses show up at every touchpoint with authenticity, confidence, and heart. We’re here to guide your brand off the beaten path.

Welcome to the West of Ordinary.