FREQUENTLY ASKED QUESTIONS

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FREQUENTLY ASKED QUESTIONS •

  • Yes. A 25% deposit is required upon booking to officially hold your place in our schedule. This amount is applied directly to your final invoice.

    Deposits are refundable on a case-by-case basis, depending on how far along your project is and what work has begun.

  • Retainers are limited and typically reserved for clients who have already established their brand with us. This ensures we can work quickly, cohesively, and strategically on ongoing creative needs.
    Retainers give you guaranteed monthly hours, priority booking, and consistent creative direction across your brand.

  • Yes, and here’s why.

    We run on a very structured schedule, so every client gets the attention and quality they deserve. When a project is delayed by more than one week, an additional 10% of the total project cost will be added to the final invoice.

    We do this to help keep your project on track and to respect the timelines of the clients booked behind you.

    You’ll also receive a project calendar inside your Client Portal, so expectations are always clear and everyone knows what’s coming next.

  • Yes. We plan, capture, and create custom content, including boots-on-the-ground photoshoots to bring your story to life online while aligning with business goals like bookings and growth.

  • Our Client Portal is a dedicated space inside Notion, created just for your project.

    This is where we share:

    • Files and deliverables

    • Inspiration and mood boards

    • Your project calendar

    • Strategy notes

    • Meeting details

    • Feedback and revisions

    • Brand assets

    It keeps everything organized, streamlined, and in one easy-to-access place.

  • Yes. We use simple, straightforward contracts to protect both parties and ensure expectations are clear from the start.

  • Yes. We offer copy refinement and light writing support to help keep your brand voice consistent across your project.

  • No problem, that’s exactly what we’re here for.

    We guide you through a clear, collaborative process that includes discovery questions, mood boards, inspiration gathering, and a creative brief. This helps us pinpoint your visual direction together, even if you aren’t sure what you like yet.

    All we need is your openness and honest feedback, we’ll handle the strategy, the curation, and the creative direction.

  • For web design projects, “copy” simply means the basic written information about your business, things like your services, products, offerings, your “why,” your team, and your story.

    It does not need to be polished or professionally written. Bullet points, rough notes, or even a brain dump are totally fine. We just need enough detail to understand what your business does and how you want to communicate it.

    From there, we refine, structure, and shape it into clean, on-brand messaging for your website.

  • Typically within 2 weeks, depending on how large the session was and how many images were captured. We’ll give you a more precise timeline after the shoot.

  • A creative brief is a short, detailed roadmap for your project. It outlines your goals, audience, inspiration, aesthetic direction, and project scope so we’re aligned before we dive into design or photography.

    Think of it as step one in making sure we’re building in the right direction.

  • Colour codes ensure your brand colours look consistent everywhere — across digital screens, print materials, merchandise, packaging, and signage.
    You may see:

    • HEX — used for web + digital design

    • RGB — used for screens

    • CMYK — used for print

    • Pantone — used for highly accurate, specialty printing

    We’ll give you all your colour codes in your final brand package.

  • You’ll receive a full suite of files so your brand is ready for anything:

    • PNG — transparent background, great for web

    • JPG — photography + simple web uses

    • SVG — vector format for web graphics

    • PDF — for print-ready documents

    • AI / EPS — vector master files for designers and printers

    We’ll also tell you which version to use where — no guessing required.

  • Absolutely. Whether you have a full brand, a partial brand, or one that simply needs refreshing, we can work with what you have or help rebuild something stronger.